Federal Land’s MITSUKOSHI BGC invites everyone to a heartfelt celebration of its 2nd anniversary through the enchanting Tanabata Matsuri, a summer festival inspired by the Japanese legend of star-crossed lovers who reunite once a year beneath the Milky Way. This season, wishes take flight, colors come alive, and tradition meets modern festivity in a one-of-a-kind cultural experience at the heart of Bonifacio Global City. Running from July to August, Tanabata Matsuri features colorful décor, meaningful rituals, and engaging activities, offering a sensory journey that captures the spirit of tradition and togetherness.
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Since its opening, MITSUKOSHI BGC has become a go-to destination for discerning shoppers, food lovers, and cultural enthusiasts—seamlessly blending refined Japanese traditions with the warmth of Filipino hospitality. Located at the podium of The Seasons Residences, a premium Japanese-inspired development by Federal Land and its Japanese partners Nomura Real Estate and Isetan Mitsukoshi, MITSUKOSHI BGC is seamlessly integrated into a community that reflects the best of Japanese and Filipino living.
Witness Tradition: A Time for Star-Crossed Lovers
Tanabata Matsuri is a popular summer festival in Japan, which tells the story of star-crossed lovers, Hikoboshi (Altair) and Orihime (Vega). They are separated by the Milky Way and can only meet once a year, on July 7th. The tale speaks to every heart that has known love, longing, separation, and reunion—feelings Filipinos deeply understand.
In Japan, families celebrate the season by writing wishes on tanzaku and hanging them on bamboo trees, alongside vibrant decorations that light up homes and neighborhoods. MISTUSKOSHI BGC mirrors these cherished rituals, bringing many of the elements into its space, giving locals a chance to not only witness, but experience a cultural celebration that seamlessly unites two cultures together.
Woven with exciting anniversary activities and offers, there’s much to see, shop, and taste. So, here’s your guide to making the most of MITSUKOSHI BGC’s 2nd year anniversary and Tanabata Matsuri celebration!
Events, Activities, Offers & More!
MITSUKOSHI BGC blooms with bright entrance arches, setting the tone for a vibrant escape from the city into a slice of Japanese paradise. From colorful murals to Tanabata lanterns and bamboo leaves with tanzaku cards, the space immerses patrons in Tanabata Matsuri. Of course, this does not go without an exciting line-up of exclusive activities for the whole family.
July 18: The Kick-Off
Two years of award-winning Japanese retail experience in the Philippines! MITSUKOSHI BGC celebrates its anniversary with a meaningful gathering that highlights the spirit of Omotenashi hospitality. The intimate event begins with a special inauguration and the traditional Kagami Biraki ceremony—symbolizing harmony, gratitude, and new beginnings.
The festivities culminate with the public unveiling of her fabulous makeover of Mitsuko, MITSUKOSHI BGC’s beloved Kokeshi doll fronting 8th Avenue. Donning her new Tanabata summer look, Mitsuko stands as a cheerful symbol of the season, bringing together tradition, festivity, and the shared joy of marking another year of memories at MITSUKOSHI BGC.
July 19: A Public Celebration
The celebration goes public on July 19, with a lineup of activities hosted in various levels of the mall. Setting the atmosphere is the decorated space, blooming with floating Tanabata lanterns and colorful murals that evoke peace and wonder.
A grand start awaits by the entrance. At 10:00AM, guests are greeted with a taiko drum performance and the signature Omotenashi hospitality—defining the tone for a day rooted in tradition and festive energy.
At 11:30AM, the excitement continues at MITSUKOSHI FRESH with the return of the highly-anticipated Maguro Cutting Show. Now in its third run, it highlights the skill and precision of maguro cutter Iichi Yamashita, carving a whole tuna, weighing at least 80kg, flown in straight from Kochi Prefecture in Nagasaki, Japan—a true culinary spectacle that draws awe year after year.
In addition to the cultural activities, a new tenant is celebrating its store opening: Watsons! Located on Basement 1 near MITSUKOSHI FRESH, the boutique is making health and beauty essentials more accessible to MITSUKOSHI patrons.
July 18 to August 14: A Celebration of Shopping
From July 18 to August 14, celebrate a season of shopping with the Grand Matsuri Sale at MITSUKOSHI BGC, featuring limited items and simultaneous offerings across various categories from participating tenants every week.
The excitement begins with the Tabemono or Food Matsuri Sale from July 18 to 24, featuring exclusive treats and promos from Café Dolci, Bizu, Fukuhachi Dining, Fruit Club, Tokyo Delights, and Yogorino.
From July 25 to 31, the spotlight shifts to style with the Red Tag Sale, bringing special offers on fashion and retail from Giordano, Dr. Leather, G-Shock, Analogue, Fino Leatherwear, Beyond the Box, and Cutting Edge.
Next, home essentials take centerstage during the Home Fair Blowout Sale from August 1 to 7, with promos from True Value to refresh your space in style.
Finally, from August 8 to 14, it’s all about the little ones at All for Kids, with engaging offers on toys, games, and kids’ services from @Tokyo, Keeplay, and Kids Box, plus limited-time kids’ menu items to discover throughout the mall.
July 19 to August 17: Weekends of Wonder
The celebration also shines a spotlight on the spirit of play and creativity. From July 19 to August 17, every Friday to Sunday, shoppers can try their luck at Senbonbiki, a popular matsuri game where each string leads to a surprise. Open from 12:00 PM to 8:00 PM on the ground floor, the game rewards customers who present a ₱2,500 single or accumulated receipt with the chance to pull a string and win exciting prizes from brands such as Canmake, MITSUKOSHI FRESH, MNLA, Yoyogi, Yogorino, Bandai Gashapon, and Kiehl’s.
Complementing this is the Natsu Workshops series, held every Saturday and Sunday throughout the same period. These Japanese-themed creative sessions invite mallgoers of all ages to explore their imagination through a rotating lineup of hands-on activities. On July 27, Make Your Own Sandwich with Kewpie features two sessions at 11:00 AM and 3:00 PM. On August 2 to 3, Create Your Own Miniature Landscape Terrarium with Moss Escape will be held at the same times. A Pottery With Bumi and Ashe follows on August 9 to 10, with a second run on August 23–24—also with workshops at 11:00 AM and 3:00 PM.
A Joyful Tribute You Cannot Miss
As MITSUKOSHI BGC turns two, immerse in Japan’s Tanabata Matsuri festival and revel in a joyful tribute to shared stories, heartfelt wishes, and the beautiful merging of cultures. Whether you're here for the dazzling décor, the cultural discoveries, or simply to celebrate the stars, this is your invitation to make memories, find wonder, and experience the season the MITSUKOSHI way.
The Seasons Residences
With Haru Tower now welcoming residents and Natsu Tower set for turnover by Q3 2025, homeowners enjoy access to lifestyle amenities such as a gym, swimming pools, KTV and game rooms, a yoga and dance studio, and more. Designed for modern living and long-term value, The Seasons Residences also offers a professional in-house leasing program, ideal for homeowners seeking worry-free property management and steady income in a high-demand BGC market. The program handles everything from marketing and tenant screening to contract management and after-sales service, ensuring each unit is maintained and positioned to its fullest potential.
This celebration was made possible by Prologue d’fined, Santouka, Watsons PH, Shiseido, Daiso, Fruit Club, El Born, MI Fresh, and MI Beauty with special thanks to Kiehl’s, Yogorino, Yoyogi, MNLA, True Value, Gashapon, Kids Box by Kidzooona, Matcha Tokyo, and Key Coffee.
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