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SM MOA Arena elevates fan experiences with stellar events

 The SM Mall of Asia (MOA) Arena solidified its reputation as a premier venue for both entertainment and business engagements on May 24-25, 2025, by successfully hosting two significant corporate fan meets. These events, organized by IAM Worldwide Corporation and Dunkin' Philippines, showcased the arena's exceptional versatility and its ability to create unforgettable brand experiences.

Korean actor Song Joong-Ki holds a press conference for his IAM Song Joong-Ki fan meet.


Celebrity couple and singers TJ Monterde and KZ Tandingan thank the crowd at Never Bean Sweeter: A TJ x KZ Fan Meet at SM Mall of Asia Arena.


IAM Worldwide's star-studded fan meet with Song Joong-Ki

On May 24, SM MOA Arena welcomed thousands of fans and corporate partners for an exclusive fan meet with K-Drama sensation Song Joong-Ki, officially introducing him as the new ambassador for IAM Worldwide, a leading health and wellness company. 

Fans meet their idol, Song Joong-Ki, during the fast talk portion of the event.

Ahead of the main event, a press conference was held at S Maison at Conrad Manila, allowing local media partners to connect with Song Joong-Ki, where he shared personal insights into his visit, past roles, and how IAM Worldwide products like their chocolate barley and macchiato drinks have integrated into his lifestyle. The success of this event was also supported by Publicity Asia, who promoted and organized the event for IAM Worldwide.

A crowd shot of the world-class venue during the event.

Dunkin' Philippines delivers "Dunkin'-filled" memories

The following day, Dunkin' Philippines hosted its inaugural event at SM MOA Arena: "Never Bean Sweeter: A TJ X KZ Fan Meet." This event celebrated the lasting relationship of celebrity couple TJ Monterde and KZ Tandingan, engaging fans with interactive games and memorable performances.

https://www.tiktok.com/@moa.arena/video/7508420406538210567?is_from_webapp=1&sender_device=pc

KZ Tandingan performs “Pare Ko” by the Eraserheads with fans.


https://www.facebook.com/moaarena/videos/1245256557011736

TJ Monterde sings an original song, “Dating Tayo”.


KZ Tandingan and TJ Monterde answer questions during the fan meet interview.

This successful event underscored Dunkin's commitment to building brand loyalty through heartfelt experiences. The seamless execution reflected the strong partnership between CNMC and SM MOA Arena, highlighting their shared dedication to delivering exceptional live entertainment.

https://www.facebook.com/moaarena/videos/1742477873148322

TJ Monterde and KZ Tandingan’s duet of “Palagi.”


https://www.tiktok.com/@moa.arena/video/7508434460531100944

Two couples say ‘Yes’ during the celebrity couple’s performance of “Palagi.”


Dunkin’s installation booth for the Never Bean Sweeter: A TJ x KZ Fan Meet Event.


https://www.tiktok.com/@moa.arena/video/7508419044458990855

Fan event attendees share their favorite Dunkin’ Donut flavors of all time.

SM MOA Arena: The preferred choice for elevated corporate events

The triumphant execution of these two distinct events reinforces SM MOA Arena's standing as a premier destination. SM MOA Arena extends its sincere gratitude to IAM Worldwide Corporation and Dunkin’ Philippines for their trust, which allowed the arena to help cement their brand promise through unforgettable moments.

About SM Mall of Asia Arena


SM Mall of Asia Arena is the preferred venue, offering world-class services and facilities, to provide the best in international and local live entertainment and thrilling sports event experiences. For more information, visit www.mallofasia-arena.com or follow @moaarena on social media. Tickets for upcoming events can be purchased online at www.smtickets.com or at any authorized SM Tickets outlet nationwide.
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