West Zone concessionaire Maynilad Water
Services, Inc. (Maynilad) recorded an 84% increase in
student engagement in its 2024 wastewater education campaign,
reaching 4,636
participants—the highest to date. The surge reflects growing
awareness of wastewater management’s importance and Maynilad’s strengthened
efforts to educate communities across Metro Manila.
Covering 32 schools
in Manila,
Quezon City, Muntinlupa, Valenzuela, Pasay, and Parañaque, the
campaign was conducted in close coordination with local Department of
Education (DepEd) officials to maximize school participation
and ensure effective knowledge dissemination.
Maynilad enhanced learning
through animated
educational videos, which captivated young audiences by
simplifying complex wastewater management concepts. Interactive Q&A
sessions further deepened students’ understanding, with many
expressing surprise at learning that wastewater undergoes treatment before
being released and that communities play a crucial role in ensuring proper
sewerage and sanitation—key to protecting public health and the environment.
Recognizing the youth as key
influencers in their families and the next generation of Maynilad customers,
the campaign seeks to empower students to make informed decisions
that support environmental sustainability and public health. By
equipping them with knowledge on proper wastewater management, Maynilad enables
them to influence their households and communities toward more responsible
water usage and sanitation practices.
“By making
wastewater education more engaging and accessible, we empower students to
appreciate its impact on the environment and the importance of proper
treatment,”
said Engr.
Zmel Grabillo, Head of Maynilad’s Wastewater Management Division.
Since 2016, Maynilad’s wastewater education program has reached nearly 12,000 students across 207 schools. To further expand its impact, the company is proposing a wastewater treatment module for teachers through DepEd NCR, ensuring wastewater education becomes a sustainable, long-term part of the curriculum.