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Countdown to Magic: SM Supermalls Light Up for Wicked at SM Cinema!

Get ready to embark on a spellbinding journey as SM Supermalls transform into enchanting portals to the world of Oz. In celebration of the much-anticipated Wicked movie release at SM Cinema on November 20, select SM mall facades are lighting up in a vibrant green, setting the stage for a magical experience like no other.


From glowing mall exteriors to immersive cinema activations, SM Supermalls invites you to step into the spellbinding universe of Wicked. Imagine the green glow of the malls as the call to adventure, a beacon leading you to Oz’s whimsical wonders. The journey to this cinematic masterpiece isn’t just about the movie—it’s about living the magic every step of the way.

At the heart of this celebration is the movie itself, starring the phenomenal Cynthia Erivo and Ariana Grande. Wicked is more than just a musical—it’s a story of friendship, ambition, and courage, set against the backdrop of dazzling musical numbers and breathtaking visuals.

Unforgettable Experiences Await

  • Cinema Activations: From themed photo booths to exclusive Wicked-inspired movie snacks, SM Cinemas ensure your journey into Oz begins even before the lights dim.

  • Exclusive Dining Offers: Delight in magical dining experiences with themed menu items and promos from participating SM restaurants.

  • Limited-Edition Wicked Popcorn Buckets: Snack in style with a collectible popcorn bucket that’s as magical as the movie itself.

  • The SM Store Wicked Collection: Take the magic home with exclusive Wicked-inspired merchandise, from chic apparel to collectibles.


Get ready, Oz is calling! Follow the glowing green path to your nearest SM Supermall and let the magic of Wicked take you on an unforgettable adventure. Join us in defying gravity and diving into a story that’s set to enchant audiences of all ages.

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